Supermarket Stocks Fall on Kroger’s Sales Miss
December 05, 2013 at 12:43 PM EST
There was a time when Kroger (KR) outpaced peers in the supermarket industry. It made a name for itself by becoming more value-oriented ahead of the recession and implementing a rewards program to appeal to cost-conscious consumers. Today, the stock fell 3.6% to $40 after the company’s failed to deliver the revenue growth that Wall Street expected. [...]
