Come On Yelp, Really? Dukes, Barons, And Kings Of Venues?
June 10, 2010 at 02:51 AM EDT
Obviously, companies copy one another's ideas all the time. If something is working, sometime it just makes a lot of sense. But sometime it's just a little pathetic. Tonight, we're seeing a bit of that from Yelp. The latest update to their iPhone app (4.2.1) includes a feature called Yelp Royalty. It rewards users with the most check-ins at a venue the title of "Duke" or "Duchess." Those with the most titles in their neighborhood become the "Baron." Those with the most int he city become the "King." Sound familiar? Maybe you've heard of Foursquare.