THE BEAR STEARNS COMPANIES INC.
                                            IncomeNotes(SM)
                      With Maturities of Nine Months or More from Date of Issue


Registration No. 333-104455
Filed Pursuant to Rule 424(b)(3)
Pricing Supplement No. 10
(To Prospectus dated April 24, 2003,
and Prospectus Supplement dated June 19, 2003)
Trade Date: September 2, 2003
Issue Date: September 5, 2003
The date of this Pricing Supplement is September 2, 2003



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                                            Price to    Discounts &                                    Interest
   CUSIP#    Interest Rate  Maturity Date    Public     Commissions  Reallowance    Dealer        Payment Frequency
-------------------------------------------------------------------------------------------------------------------------
                                                                             
  07387EBC0       5.20%       9/15/2013      100.00%       1.50%        0.200%      98.90%               Semi
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  07387EBD8       6.00%       9/15/2023      100.00%       2.50%        0.350%      98.00%               Semi
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                                         Subject to Redemption
                                         ---------------------
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                   First
    First        Interest                                                                     Aggregate
   Interest       Payment   Survivor's                                                        Principal
 Payment Date     Amount       Option   Yes/No         Date and Terms of Redemption            Amount      Net Proceeds
-------------------------------------------------------------------------------------------------------------------------
                                                                                          
  3/15/2004       $27.44        Yes       No                        N/A                         $748,000      $736,780
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  3/15/2004       $31.67        Yes       Yes   Commencing 9/15/2008 and on the interest      $2,260,000    $2,203,500
                                                payment dates thereafter until Maturity,
                                                the Notes may be called in whole at par at
                                                the option of the Company on ten calendar
                                                days notice.
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At May 31, 2003:

      o     the Company had outstanding (on an unconsolidated basis)
            approximately $39.8 billion of debt and other obligations, including
            approximately $36.7 billion of unsecured senior debt and $2.5
            billion of unsecured inter-company debt; and

      o     subsidiaries of the Company had outstanding (after elimination of
            inter-company items) approximately $163.9 billion of debt and other
            obligations (including $45.5 billion related to securities sold
            under repurchase agreements, $60.7 billion related to payables to
            customers, $29.2 billion related to financial instruments sold, but
            not yet purchased, and $28.5 billion of other liabilities, including
            $15.9 billion of debt).

The distribution of IncomeNotes will conform to the requirements set forth in
Rule 2720 of the NASD Conduct Rules.