Switching Costs Build Moats and Retain Customers

By Brandon Rakszawski Director of Product Management Powerful moats can be built on switching costs, which lock customers into a company’s unique ecosystem and make it expensive to move. The term “economic moat” describes a company’s ability to maintain its competitive advantages and defend its long-term profitability. This moat investing education series explores the five [...] The post Switching Costs Build Moats and Retain Customers appeared first on ETF Trends .