New York, NY – Rupee Beer, an award-winning global craft beverage brand with Indian heritage is bringing much-needed diversity to the craft beer scene.
Earning critical acclaim for its specially crafted recipe, its brewers specially crafted its formula to pair with Indian, spicy, and world cuisine. With its growing success, its team has raised much-needed dialogue on increasing diversity within the craft brewing scene, an industry which still remains one of the least diverse industries for ethnic minorities to operate in across North America, Europe & Australia.
Brewed by a world-renowned master beer brewer and an award-winning Indian chef, Rupee Beer is the product of a combined 85 years of international experience in the food and beverage industry.
Rupee Beer blends premium rice, maize, malted barley, yeast, and three types of unique hops making it super smooth, light, and refreshing in flavor and complex tasting notes.
With lower levels of carbonation brewed with science in mind, its traditional Indian recipe complements a wide variety of global flavors to also include Thai, Asian, Middle Eastern, and Mexican cuisine, while leaving its drinkers feeling less gassy/bloated – something experienced with other international lagers in its category.
Rupee’s unique taste has earned the beer brand top honors as winner of Best Indian Beer at the Food & Drink Awards, Best Global Indian Lager & the M&A Global Awards, ranked Top 5 Best Global Beers to Pair with Curry and The Next Biggest Ethnic Beer to Watch in 2022.
Rupee is available in 16-ounce cans across South Asian restaurants and liquor stores. To learn more about Rupee, its brewers, and its fast-growing presence, please visit RupeeBeer.com.
Media Contact
Company Name: Rupee Beer
Contact Person: Van Sharma
Email: Send Email
City: New York
Country: United States
Website: Rupeebeer.com
