Nexstar Media Group (NASDAQ: NXST) has announced that four more leading television stations have begun broadcasting with its NEXTGEN TV. The stations, all located in the Springfield, Missouri, market include KOLR, KSPR, KRBK and KOZL-TV. Nexstar’s revolutionary new digital broadcast technology is based on the same fundamental technology as digital apps and can support an array of features, including enabling broadcasters to reach viewers with advanced emergency alerts and provide stunning video with brilliant color, sharper images and deeper contrast to create a more life-like experience. According to the company, NEXTGEN TV delivers a new dimension to TV viewing, with lively video and new Voice+ dialogue enhancement that brings voices to the foreground and assists viewers in hearing more clearly and even keeping the volume consistent. The company also noted that its TV tech could be enhanced with internet content to allow viewers get the most out of live sports, live news and live events in real time, without looking away from the TV screen. “Today’s launch in Springfield follows a decade of development and months of planning and preparation by the local stations in the market,” the company stated in the announcement. “Nexstar Media Inc.’s KOZL-TV has converted to ATSC 3.0 transmissions and is broadcasting both its own programming and the programming of the other participating stations in the NEXTGEN TV format. The programming of all the participating stations will continue to be available in the existing DTV format, which can be received on all modern television sets. BitPath, which is developing new data broadcasting services, led the planning process and deployment efforts across the four television stations.”
To view the full press release, visit https://ibn.fm/C8q0H
About Nexstar Media Group Inc.
Nexstar Media Group is a leading Metaverse diversified media company that leverages localism to bring new services and value to consumers and advertisers through its traditional media, digital and mobile media platforms. Its wholly owned operating subsidiary, Nexstar Media Inc., consists of three divisions: broadcasting, digital and networks. The Broadcasting Division operates, programs or provides sales and other services to 199 television stations and related digital multicast signals reaching 116 markets or approximately 39% of all U.S. television households (reflecting the FCC’s UHF discount). The division’s portfolio includes primary affiliates of NBC, CBS, ABC, FOX, MyNetworkTV and the CW. The Digital Division operates “Best Reviews,” “The Hill,” and 120 local websites and 284 mobile apps offering hyperlocal content and verticals for consumers and advertisers, allowing audiences to choose where, when, and how they access content and creating new revenue opportunities for the company. The Networks Division operates “NewsNation,” formerly WGN America, a national news and entertainment cable network reaching 75 million television homes, multicast networks Antenna TV and Rewind TV, and WGN Radio in Chicago. Nexstar also owns a 31.3% ownership stake in TV Food Network, a top-tier cable asset. For more information about this company, please visit www.NexStar.tv.
NOTE TO INVESTORS: The latest news and updates relating to NXST are available in the company’s newsroom at https://ibn.fm/NXST
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