Cage Wang, the Chairman and CEO of Zhejiang Huili Capsule Co., Ltd., an outstanding representative of China's brand power and inheritor of China's entrepreneurial spirit, has been particularly busy lately.
"We're preparing to build a brand new dark factory in Hangzhou's LinKong Economic Demonstration Zone." He says this marks a further expansion and deepening of the company's presence in the global pharmaceutical market. The new factory will employ state-of-the-art unmanned, intelligent and digital technologies to improve production efficiency, ensure product quality while reducing labor costs, enhance international competitiveness, and provide strong support for the company's continued innovation and growth.
Cage is a second generation entrepreneur. (formerly Xinchang Xinzhou Capsule Factory), which was founded by his father in 1981, is well known in Xinchang.
In 2006, Cage, who graduated with a degree in International Economics and Trade, went to work as a technician and marketer for Huili. "It was a promise I made with my parents when I graduated from high school." Growing up, he often joined his parents on sales calls, learning the ropes of customer acquisition and retention, and considering himself a vital component of the family enterprise. "Since my parents are tired, it's up to me." His understanding of inheritance is very "local".
Along the way, we have also encountered many challenges, Cage believes that there is an opportunity in danger, and he timely reversed direction, has been committed to the development and innovation of the pharmaceutical industry.
Under his leadership, Huili founded the Wecaps brand in 2018, which has been registered in more than 200 countries around the world, with branches and warehouses in the U.S. and Europe, which not only demonstrates the international influence of Wecaps, but also lays a solid foundation for its globalization strategy.
Cage said that in the next two years, Wecaps will localize its sales, which not only means that its products will be closer to the local market, but also means that the Wecaps brand will be more deeply integrated into the local culture and the hearts of consumers. From "Product Export" to "Brand Export", Wecaps is gradually realizing the global output of brand value and embracing the new era of the pharmaceutical industry.
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Media Contact
Company Name: Zhejiang Huili Capsule Co., Ltd.
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Phone: +86-571-85450076
Country: China
Website: https://www.wecaps.com/
