Zevia Appoints Bill Williamson as Chief Supply Chain Officer

Zevia PBC (“Zevia” or the “Company”) (NYSE: ZVIA), the company disrupting the liquid refreshment beverage industry with great tasting, zero sugar beverages made with simple, plant-based ingredients, today announced the appointment of Bill Williamson to the role of Senior Vice President, Operations and Chief Supply Chain Officer.

Mr. Williamson joined the Zevia management team from Monster Energy, where he served as Senior Vice President, Operations and Supply Chain. He brings over 25 years of operations and supply chain experience in the beverage and consumer-packaged-goods (CPG) industries, with a proven track record of leading successful transformations and identifying and executing opportunities for improvement to drive revenue growth and increase profitability. He is responsible for leading operations, supply chain optimization and information technology to support growth and profitability initiatives and reports to Amy Taylor, President and CEO.

“We are thrilled to welcome Bill to the Zevia team to lead our supply chain transformation,” said Amy Taylor, President and CEO. “He is a CPG veteran with a proven track record in beverage and decades of broad functional experience encompassing manufacturing, finance, distribution and retail. Bill brings a deep understanding of high-growth beverage brands along with a strong strategic background, a hands-on approach and passion for team building. He is uniquely qualified to drive immediate and sustainable improvements to our supply chain along with optimizing and scaling our network over the long-term to support future growth.”

Most recently, Mr. Williamson was the Senior Vice President, Operations at Monster Energy Company, with responsibility for operations and supply chain continuity across the Americas. Prior to Monster Energy, he was with Pabst Brewing Company for approximately 10 years, where he held progressive roles of responsibility across commercial and operational areas including serving as Chief Supply Chain Officer from 2019 to 2021. Prior to Pabst, Mr. Williamson held leadership positions in sales and in operations within retail and in distribution, including time at Sam’s Club and at CHEP focused on the Walmart business. He received his BBA in Finance from Texas Tech University and is a two-time IronMan.

Forward-Looking Statements

This press release contains “forward-looking statements” within the meaning of the safe harbor provisions of the U.S. Private Securities Litigation Reform Act of 1995. Forward-looking statements include, without limitation, any statement that may predict, forecast, indicate or imply future results, performance or achievements, and may contain words such as “anticipate,” “believe,” “consider,” “contemplate,” “continue,” “could,’” “estimate,” “expect,” “forecast,” “guidance,” “intend,” “may,” “on track,” “outlook,” “plan,” “potential,” “predict,” “project,” pursue,” “seek,” “should,” “target,” “will,” “would,” or the negative of these words or other similar words, terms or expressions with similar meanings. Forward-looking statements should not be read as a guarantee of future performance or results and will not necessarily be accurate indications of the times at, or by, which such performance or results will be achieved. Forward-looking statements contained in this press release relate to, among other things, statements regarding 2023 Guidance and anticipated growth, supply chain service levels and our efforts to resolve supply chain logistics challenges, strategic direction, branding, operating environment, distribution, velocity, pricing and costs. Forward-looking statements are based on current expectations, forecasts and assumptions that involve risks and uncertainties, including, but not limited to, the ability to develop and maintain our brand, our ability to successfully execute on our rebranding strategy and cost reduction initiatives, our ability to restore supply chain service levels on the anticipated timeline, product demand, change in consumer preferences, pricing factors, the impact of inflation on our sales growth and cost structure such as increased commodity, packaging, transportation and freight, warehouse, labor and other input costs and other economic, competitive and governmental factors outside of our control, such as pandemics or epidemics, and adverse global macroeconomic conditions, including rising interest rates, instability in financial institutions and a recessionary environment, and geopolitical events or conflicts, that may cause our business, strategy or actual results to differ materially from the forward-looking statements. We do not intend and undertake no obligation to update any forward-looking statements, whether as a result of new information, future events or otherwise, except as may be required by applicable law. Investors are referred to our filings with the U.S. Securities and Exchange Commission for additional information regarding the risks and uncertainties that may cause actual results to differ materially from those expressed in any forward-looking statement.

About Zevia

Zevia PBC, a Delaware public benefit corporation designated as a “Certified B Corporation,” is focused on addressing the global health challenges resulting from excess sugar consumption by offering a broad portfolio of zero sugar, zero calorie, naturally sweetened beverages. All Zevia^® beverages are made with a handful of simple, plant-based ingredients, contain no artificial sweeteners, and are Non-GMO Project verified, gluten-free, Kosher, vegan and zero sodium. Zevia is distributed in more than 32,000 retail locations in the U.S. and Canada through a diverse network of major retailers in the food, drug, warehouse club, mass, natural and ecommerce channels.

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